Marketing automation is software that allows marketers to automate repetitive tasks, such as emails, social media and other website actions, ensuring that you are in contact with your prospects or customers at the exact time they need you.
Enthusem integrates with marketing automation software to execute direct mail campaigns using triggers, much like the platforms send emails.
Here are some videos to help familiarize you with marketing automation:
Marketo Marketing Automation Demo Video
Act-On, What is Marketing Automation?
What is Marketing Automation Explainer
SharpSpring, Marketing Automation for Business
SharpSpring, 5 Pillars of Marketing Automation Success
HubSpot Video Tour
HubSpot, Using Workflows
If you have any questions about getting started with any of these marketing automation systems or need help integrating Enthusem with a system you already use, please submit a support ticket and we'll be happy to help you out!